Most leaders establish their reputation inside their organizations, where they are given the authority to lead.
But what happens when they have to lead outside?
When leaders look to extend their leadership across the organization - or outside it - the skills that have brought them success are suddenly not enough. The rules change - and the strategies need to change too.
"What you will learn from this book is worth more than money. Not only will you learn to lead beyond your authority, but also how to be a better leader within your authority too. If you were only to buy one book about leadership, then it should be this."
David Puttnam, President of Unicef (UK), former filmaker.
All royalties from the book go to Common Purpose.